Positano
The postcard view, at postcard prices
Positano is the Amalfi Coast's showpiece, stacked against a near-vertical cliff with terracotta rooftops tumbling toward a small pebble beach. The main pedestrian route, Via dei Mulini, runs downhill from the SS163 to Spiaggia Grande. You will walk stairs constantly. Budget 15 minutes to descend from mid-town to the beach and 20 sweaty minutes back up. The beach itself is 150 meters of grey pebbles with sun loungers at $30 a day. From the quieter upper neighborhoods near Via Fornillo you get the iconic views at 20 percent lower prices than the cliff-face properties. SITA buses on Via Cristoforo Colombo connect west to Sorrento in 70 minutes ($3) and east to Amalfi in 40 minutes ($3). Summer ferries run from the pier to Capri in 40 minutes. Book four months ahead for July and August. Off-season from November to March, prices drop 60 percent and the village is genuinely peaceful.
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Prices shown for 1 room, 2 adults. Click to see current availability.





